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TripAdvisor marks hotels where sexual assaults have been reported with red badges

10 November, 2017, 00:38 | Author: Paula Vaughn
  • Media Center | Press Releases - TripAdvisor

Travel review website TripAdvisorhas launched a new warning "badge" system to identify hotels and listings where sexual assaults have been reported.

Based on news reports as well as comments from the TripAdvisor community, the warnings are also created to identify health and safety issue, said a company spokesman, Kevin Carter. "Accordingly, you may wish to perform additional research for information about this property when making your travel plans", the badge reads.

A spokesperson said the badges will decorate establishments' pages for up to three months.

The decision to add or remove a badge will be made by a TripAdvisor employee committee, the company said.

And the company has initiated new training for the destination experts and others who have the ability to remove posts, ensuring they know that health and safety issues are important and need to remain on the site, he said.

Three resorts in the Playa del Carmen region of Mexico have already received the badges: the Grand Velas Riviera Maya, the Iberostar Paraiso Maya, and the Iberostar Paraiso Lindo. Now, as users peruse hotel and resort options while they're planning their next vacation, they'll see an advisory banner next to any place that's been a location of sexual assault.

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TripAdvisor, which takes up to 15 percent commission on booking, says that it changed its family-friendly forum policy three years ago and had apologized to Love.

Last week, it emerged that a mother of two had been fighting for seven years to have her TripAdvisor posts reinstated after she claimed she was raped at a resort by a security guard.

Amid a continuing deluge of reports detailing just how pervasive sexual harassment and assault are throughout U.s. culture, TripAdvisor is taking steps to protect its customers.

"There's potentially going to be more as we continue to vet properties that come up in the news", Hoyt said. The badges will not include the words "sexual assault", but will encourage customers to beware, similar to notices for fake reviews or recent violent incidents.

Steve Kaufer, the CEO of TripAdvisor, said the company, "apologized to the victim [Love] for her experience".

"The badge has nothing to do with how we will post reviews on the site", the spokeswoman said. The report also suggest one TripAdvisor user said she reported being served tainted alcohol, but her review was deleted after being called "hearsay". TripAdvisor refused to show the Journal Sentinel which posts it had deleted, the newspaper said. In 2015, another guest was sexually assaulted at the same hotel and her comments were also rejected because the company claimed that a line about her doctor's diagnosis constituted "hearsay" by a third party.

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